Apple · iPhone
iPhone 18 Pro price in the US
Apple Store prices for every iPhone 18 Pro model in the US, before tax, with our estimate of average sales tax, converted to pounds.
From · 256 GB
About US$1,289 with average sales tax (7.5%) · £974
Every iPhone 18 Pro model in the US
Colour doesn't change the price: Black, Burgundy, Glacier and Silver cost the same. Apple's prices are before tax; converted prices include our average sales tax (7.5%).
Price in the US
256 GB, in US dollars, before taxUS$1,199 since we first checked it on 11 Sept 2026. The price hasn't changed.
Questions
Is the iPhone 18 Pro cheaper in the US than in the UK?
Yes. The 256 GB model costs US$1,199 before tax, about £974 with average sales tax, in the US. In the UK it costs £1,199, so it's £225 (19% of the price in the UK) less in the US.
Does the price include tax?
No. Apple adds sales tax at checkout. With our average rate for the US of 7.5%, the 256 GB model comes to about US$1,289.
Where is the iPhone 18 Pro cheapest?
The US, at about £974 for the 256 GB model, the cheapest of 40 countries.
Has the price changed?
No. It has been US$1,199 since we first checked it on 11 Sept 2026.
How the US compares
256 GB · in pounds, with tax
40 countries. Differences are against the price in the US; percentages are of that price. Prices for the US include our average sales tax.
Tax
Apple adds sales tax at checkout, so its prices in the US are before tax. To compare with other countries we add our average rate for the US, 7.5%. The rate you pay depends on where you live. The US has no tax refund for visitors.
iPhone 18 Pro in other countries
Nearest in price
Also in the Americas
iPhone 18 Pro in all 40 countries
Other Apple products in the US
iPhone 16from US$799iPhone 17from US$899iPhone 17efrom US$699iPhone 18 Pro Maxfrom US$1,299iPhone Airfrom US$1,099Sources and method
Prices collected from Apple's public website for the US, checked 6 Oct 2026. Apple shows prices there before tax; we add the average sales tax to compare. Converted at European Central Bank reference rates from 6 Oct 2026. Not affiliated with Apple. For guidance only, not tax or financial advice.
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